India
Cross-cultural Training, Coaching, Consulting, Presentations

"Mission Critical Cross-cultural Issues

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Outsourcing & Offshoring 
High Stakes, Big Investment, Many Opportunities

India has become the offshore outsourcing capital of the world. In the current wave of global economic change, location in India of information technology, business process or other value chain activities or services is not an option any more, but a strategic reality. Cultural differences between Indians and your employees can significantly add costs to your Indian engagement and create a negative impact on your benefits.

The importance of differences in national and organizational cultures in offshore IT development initiatives is often underestimated. Many companies have ventured into India without recognizing the criticality of these differences for creating unified and effective cross-cultural teams of its IT professionals. 

However, without a proper understanding, intercultural differences between team members based in India and the United States and other parts of the world can lead to numerous areas of difficulty, frustration and reduced productivity.  A recent high profile example is Microsoft's "8 pixels" problem.

Developing global cultural competency is one of the most challenging aspects of working globally. Managing the myriad work and management styles that companies face across geographies, businesses, functions and projects can be daunting. What is effective in one culture may be ineffective, or even inappropriate, in other cultures. In addition, multicultural diversity at home is now the rule, rather than the exception.